Steiner Tractor Parts

Custom E-Commerce Programming and Back-End Product Manager for Steiner Tractor Parts

Expansive 3rd Party Integration and Custom Programming

Site Features Include

  • Custom Programming
  • Database Design & Development
  • 3rd Party / API Integration
  • Microsoft Dynamics GP Integration
  • Custom Reporting
  • Custom Product Development Workflow
  • Department-Specific Dashboards
  • Complete Changelog With Undo Functionality
We have used Appletree MediaWorks for the past several years to support our website and marketing efforts. The product hub they built has helped to streamline many operations by allowing all of our product information to be managed in one location. A robust system hidden behind a simple, clean interface along with detailed change auditing has empowered our staff to make updates to our website and catalog without having to learn any new software. Appletree has also assisted in integrating this application with our legacy systems for a truly seamless experience.

Elizabeth Gross, Steiner Tractor Parts

Product Manager

Steiner Tractor Parts approached us with a challenge: to build a system capable of managing thousands of products with precision and efficiency. We developed a fully custom product management system from the ground up, designed to handle granular details for every part in their inventory. Updates made within this system automatically propagate to their e-commerce website and synchronize with multiple third-party platforms, including Amazon, Google, Bing, Facebook, and more.

The Product Manager gives the Steiner team powerful control over product data. They can update models that each part fits, pricing, sourcing preferences, and even catalog-specific details. It also links related products together, creating a smarter, more connected inventory. Custom reporting features provide valuable insights such as customer returns, top sellers, and products frequently purchased together. Dedicated purchasing and selling reports can be tailored by department, ensuring every team has visibility into the data they need most.

Beyond management and reporting, the system includes full change tracking, so updates can always be attributed, reviewed, or undone if necessary. It also features a Product Development suite that follows new parts through every stage of development, automatically notifying team members when their input is needed to keep projects moving forward without delay.

This robust platform represents a fully featured piece of custom-built software, tailored specifically to Steiner Tractor Parts. Designed for scalability and precision, it has transformed how the company manages its growing business, connecting operations from product sourcing to e-commerce sales with unmatched efficiency.

Integrated Payment Processor

We developed a secure Integrated Payment Processor to streamline phone order transactions. This custom solution connects directly with Authorize.Net via API, allowing the team to capture payment authorizations throughout the day. At the end of the process, the system automatically posts completed payments to invoices in Microsoft Dynamics GP. Built with strict adherence to PCI compliance, the processor ensures sensitive customer data remains fully protected. The result is a seamless, efficient workflow that reduces manual effort while improving accuracy and security across financial operations.

 

Site Features Include

  • PCI Compliant
  • Custom Programming
  • Custom Reporting
  • 3rd Party API Integration
  • Microsoft Dynamics GP Integration
The responsiveness of the team at Appletree is truly amazing. Having a partner like Appletree drastically reduces our internal IT expenses as we utilize the staff at Appletree to handle the majority of our IT tasks. This would not be possible without a trusted and responsive partner.

Elizabeth Gross, Steiner Tractor Parts

E-Commerce Website

Steiner Tractor Parts, a Michigan-based supplier of new parts for old tractors, partnered with us to create a custom e-commerce website. We integrated their site with backend product management and accounting software. We also added third-party tools, and continue to provide regular consultation and support for their growing business.

Site Features Include

  • Custom Programming for E-Commerce Site
  • Hands-On Consultation for Continued E-Commerce Growth
  • Web Site Maintenance
  • 3rd Party Integration